This blog sets out to be of interest to those people who have to work in environments where complicated decisions are taken: complex sales, international account and project management, journalists, people interested in politics, jobseekers, etc. It’s also, we hope, going to satisfy the curious who’d just like to know a bit more about how their own relationships work, without a particular goal in mind.
Understanding Key Account Management: A Game Changer in Business Relationships'. Learn how to identify key accounts, meet their needs, and increase customer loyalty for long-term profitability. Stay tuned for key insights into this innovative strategy that puts the customer at the heart of everything you do
At that time, he had already understood that selling is not about closing techniques and objection handling but about holding “value-adding conversations” with potential clients. The major change since then is that salesman now have to engage these conversations with buyers that are extremely busy. They rather talk as little as possible and act as much as possible.
